Great Western Hospitals NHS Foundation Trust is celebrating after its maternity services achieved the prestigious UNICEF UK Baby Friendly Gold Accreditation, recognising the team’s commitment to providing high-quality infant feeding care and support for families.
The accreditation is part of the UNICEF UK Baby Friendly Initiative and recognises services that have successfully embedded and sustained high standards of care, ensuring evidence-based and family-centred infant feeding support is firmly established within everyday practice.
To celebrate the achievement, the Trust’s Infant Feeding Team visited colleagues across maternity services to present certificates and recognise the dedication of staff who have helped make the accreditation possible.
Achieving Gold Accreditation demonstrates the maternity team’s ongoing commitment to ensuring parents and families receive consistent, compassionate and evidence-based information and support around infant feeding.
The award also recognises the work undertaken to ensure these standards are not simply achieved at one point in time, but are embedded within the culture of the service and sustained for the future.
The Trust would like to congratulate and thank all staff and volunteers whose hard work, passion and commitment have contributed to achieving Gold Accreditation.
Great Western Hospital
Marlborough Road
Swindon
SN3 6BB